Blask has announced the start of its own industry awards. These awards will use a fully data-driven method to select winners based on real market parameters rather than juries, submissions, or sponsorships.
In a significant development for the global iGaming sector, Blask (a renowned data analytics platform for the iGaming industry that tracks, measures, and compares how online gambling operators, brands, and games perform across different markets) has officially launched the inaugural Blask Awards 2025, the industry’s first awards program powered entirely by data analytics — with no juries, no submissions, and no subjective judging panels. This bold initiative signals a shift toward objective, performance-based recognition in a space traditionally driven by reviews, votes, and marketing campaigns.
With results scheduled to go live on January 26, 2026, the Blask Awards aim to spotlight the best operators, games, and providers in online gambling across global, regional, local, and category-specific rankings — all determined through independent metrics extracted from Blask’s proprietary analytics platform.
Unlike legacy iGaming awards that rely on panels, voting, or entry fees, the Blask Awards pivot entirely to measurable performance indicators. Here, data is the jury — winners aren’t chosen, they are revealed based on transparent, auditable analytics.
Blask’s methodology excludes subjective influence. There are no submissions, no curated voting, and no paywalls, ensuring that accolades are awarded purely on the strength of market performance and real industry signals. This means operators and games are ranked based on consistent, numerical factors that reflect their success, reach, and growth.
Dmitry Belianin, co-founder and managing partner at Blask, underscored the philosophy behind the awards, stating that a data-centric system offers a fairer, more meaningful view of achievement in a rapidly evolving digital landscape. The announcement has been widely circulated across social and professional channels, with industry participants noting the enhanced credibility this model brings to sector recognition.
The Blask Awards span multiple categories tailored to different facets of the iGaming ecosystem:
Crucially, all these rankings leverage live and historical data aggregated across licenses and markets, offering a comprehensive, bias-free overview of competitive dynamics.
The Blask Awards have already generated buzz across the iGaming community for their pioneering framework. Industry analysts and leaders have welcomed the transparency and rigorous standards, contrasting them with traditional ceremonies that sometimes favor popularity or subjective interpretation.
Blask itself continues to expand its footprint in the data analytics space, supporting operators with real-time intelligence and insights into market trends, player engagement, and competitive positioning. The platform’s metrics — including BAP, CEB, and Acquisition Power Score (APS) — are increasingly used by brands to benchmark performance and shape strategic decisions.
As the awards’ results approach, operators and industry stakeholders alike are watching closely to see which companies and products will emerge as leaders under this new, data-driven spotlight.
